Rui Nunes - Digital Marketing Professional, Consultant, Trainer & Speaker
Picture the monthly meeting. Your email platform says campaigns and automations drove €48,000 in revenue, the open rate sits at a healthy 41%, and the click rate rose again. Then the finance director …
Continue Reading about Email Marketing KPIs You Can Trust: How to Measure What Email Really Earns →
A brand I know turns over €30 million a year. This year, they want €100 million. Same team, same headcount, not one new hire on the plan. That's 233% growth in twelve months, and they intend to get …
Continue Reading about Grow Revenue Without Hiring: The Real Maths Behind a 233% Growth Bet →
Every business I've built has a shelf. Not a literal one, though I probably have a few of those too, but a mental one where good ideas go to wait. A shelf project is any idea you believed in …
Somewhere in your business right now, a frontier AI model is answering a question an intern could have handled. It’s summarising an email thread. It’s reformatting a spreadsheet. It’s extracting …
Continue Reading about Stop Paying Genius Prices for Intern Work →
Every student, client and workshop participant I meet these days carries a small, tireless genius in their pocket. Ask it almost anything in your field, and within a few seconds it returns a …
Continue Reading about Average Is the Ceiling for AI. It’s the Floor for a Real Teacher. →
Every week someone tells me they are about to build their own internal software instead of paying for a CRM, a helpdesk, a booking system or an accounting tool. The prototype took a weekend. It …
Continue Reading about The build-your-own-SaaS trap: what happens after the demo works →
